a. Value/respect for degree |
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b. Campus aesthetics (e.g. buildings, grounds, etc.) |
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c. Media visibility (e.g. newspaper, magazine articles, viral videos, etc.) |
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d. History/tradition |
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e. Accomplishments of alumni |
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f. School rankings (e.g. U.S. News & World Report) |
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g. Accomplishments of faculty |
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h. Outreach to community |
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i. Accomplishments of students |
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j. Success of athletic teams |
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k. Availability of scholarships |
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l. A diverse and inclusive environment |
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