Copy of June marks the first in-person Cannes Lions since 2019 as well as The Drum’s Creativity month so to mark these momentous celebrations we’ve embarked on a mission to remind the world just what a great ad looks like. It’s no small task, so to crown the world's best ads of all time – we need your help!
We believe that advertising is a powerful canvas of creativity and ingenuity. We invite you to nominate ads from any era, and from any market, that could inspire the modern marketer. So rack your brains. Think.
What ad, funny or sad, powerful or provocative, moved you and likely secured years of burgeoning business for the client? Equally, what do you think makes a great ad? Is the production quality, the copy, the soundtrack, the cinematography? Let us know below.
The Drum will compile reader nominations and probe some of the world's most highly-awarded creative professionals before unveiling the definitive top 100 list in June, complete with interviews and features exploring the most iconic as well as those in need of some more love.
If you need to jog your memory, why not peruse the list of work we crowned as
Ad of the Day over the last few years.
So we’ll need just two minutes of your time, let's begin!