We've detected that Javascript is not enabled. It is required for an optimal survey taking experience.
Please check your browser's settings and make sure Javascript is turned on. Learn how to enable Javascript.

Skip survey header

Example Max-Diff Survey

Max-Diff

In your opinion, which is the best and worst flavor in this group?
(Please note: you will be evaluating 5 sets of flavors) *This question is required.

Least Favorite	Flavor	Favorite
Chocolate Least Favorite	Chocolate	Chocolate Favorite
Cookies and Cream Least Favorite	Cookies and Cream	Cookies and Cream Favorite
Chocolate Chip Least Favorite	Chocolate Chip	Chocolate Chip Favorite
Vanilla Least Favorite	Vanilla	Vanilla Favorite

Least Favorite	Flavor	Favorite
Butter Pecan Least Favorite	Butter Pecan	Butter Pecan Favorite
Vanilla Least Favorite	Vanilla	Vanilla Favorite
Cookie Dough Least Favorite	Cookie Dough	Cookie Dough Favorite
Mint Chocolate Chip Least Favorite	Mint Chocolate Chip	Mint Chocolate Chip Favorite

Least Favorite	Flavor	Favorite
Mint Chocolate Chip Least Favorite	Mint Chocolate Chip	Mint Chocolate Chip Favorite
Cookies and Cream Least Favorite	Cookies and Cream	Cookies and Cream Favorite
Cookie Dough Least Favorite	Cookie Dough	Cookie Dough Favorite
Moose Tracks Least Favorite	Moose Tracks	Moose Tracks Favorite

Least Favorite	Flavor	Favorite
Strawberry Least Favorite	Strawberry	Strawberry Favorite
Cookie Dough Least Favorite	Cookie Dough	Cookie Dough Favorite
Moose Tracks Least Favorite	Moose Tracks	Moose Tracks Favorite
Butter Pecan Least Favorite	Butter Pecan	Butter Pecan Favorite

Least Favorite	Flavor	Favorite
Strawberry Least Favorite	Strawberry	Strawberry Favorite
Chocolate Least Favorite	Chocolate	Chocolate Favorite
Chocolate Chip Least Favorite	Chocolate Chip	Chocolate Chip Favorite
Butter Pecan Least Favorite	Butter Pecan	Butter Pecan Favorite

1 of 5 sets