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PRWeek 2021 Salary Survey

PRWeek 2021 Salary Survey

Thank you for participating in the 2021 PRWeek Salary Survey. Please be assured that your responses will only be used in aggregate. Your answers will help provide the most accurate and meaningful picture of salaries, motivations, concerns, job satisfaction, and trends in the communications industry.

Note: Your anonymity is of utmost importance to PRWeek. You will not be identified as having taken the survey and your answers will remain strictly confidential.

Results will appear in the March/April issue of PRWeek.

To thank you for your time, we will send you a free PDF of the Salary Survey article that accompanies the results. We will also enter you into a drawing to win one of two $100 American Express gift cards. 

This survey should take around 12-15 minutes to complete. PLEASE TAKE IN ONE SITTING. There is no option to save and come back later.

Once again, thank you so much for sharing your insights.


 
Note: We are asking for the above details to ensure that once you take and complete the survey, we do all we can to not send it to you again. But as indicated previously, we will not use this information in any public way. Your anonymity will be fully protected.

 
5. What is your age?
  *This question is required.
6. What is your gender?
  *This question is required.
7. Which term below best describes your race or background? *This question is required.
10.  How many years have you been working in PR? *This question is required.
11. What type of organization do you work for?
  *This question is required.
12. What is the main industry sector you work in? *This question is required.
13. Please indicate the communications discipline you practice most. (Please select only one.) *This question is required.
14. Have you changed employers in the past 12 months?  *This question is required.
Which of the following options best describes your move? 
     I moved from… *This question is required.
What was your main reason for leaving your previous employer?  *This question is required.
Did your salary.....? *This question is required.
How much did your salary increase when moving from your previous job to your current one? *This question is required.
How much of an increase – in percentage terms – did this represent? *This question is required.
15. How many years have you been with your current employer? *This question is required.
16. In the years you have worked at your current employer, by how much has your salary increased? *This question is required.
17. How much of an increase – in percentage terms – did this represent? *This question is required.
18. How many years have you been in your current position? *This question is required.
19. In the years you have worked in your current position, by how much has your salary increased? *This question is required.
20. How much of an increase – in percentage terms – did this represent? *This question is required.
21. Which title best describes your job?  *This question is required.
22. How would you describe your willingness to relocate for a job opportunity for each of the following? *This question is required.
Space Cell WillingNeither willing or unwillingUnwilling
A domestic relocation
An overseas relocation
23. For what salary change would you consider each of the following relocations? *This question is required.
Space Cell My salary increasedMy salary remained the sameMy salary decreasedI would never consider relocation
I’d consider domestic relocation if…..
I’d consider overseas relocation if…..
24. What percentage salary increase would it take for you to consider the following relocations? *This question is required.
Space Cell Less than 5%5%-10%10%-15%15%-20%20%-25%25+%I do not require a salary increase to consider relocationI would never consider relocation
Domestic relocation
Overseas relocation
In 2021, which of the following do you expect to do?
  *This question is required.
In 2021, which of the following do you expect to do? *This question is required.
Also in 2021, which of the following do you expect to do? *This question is required.
25. On a scale of 1 to 7 (with 1 being “do not agree at all” and 7 being “strongly agree”), please indicate the extent to which you agree with each of the following statements. 
  *This question is required.
Space Cell 1 (Do not agree at all)2 (Moderately disagree)3 (Slightly disagree)4 (Neither agree or disagree)5 (Slightly agree)6 (Moderately agree)7 (Strongly agree)
Overall I feel well compensated by the benefits package my employer provides
My employer provides adequate training for me to do my job
My employer is loyal toward all employees
The infrastructure at my company supports remote working
I feel under more pressure to perform at work than I did 12 months ago
It is difficult to find a new position in the PR industry
I find my job more rewarding than I did 12 months ago
I am satisfied with the career opportunities offered by my current company
I am committed to a career in PR / communications
My job is under threat due to economic conditions
There are plentiful satisfactory job opportunities in the PR industry
There are more opportunities in digital PR than traditional PR
The PR profession is highly respected
Overall I am satisfied with my base salary
My employer is committed to being environmentally and socially responsible
28. At any point since COVID-19 hit the U.S., was your salary reduced?
  *This question is required.
If it was reduced, by what percentage? *This question is required.
Has your salary been restored since it was cut? 
  *This question is required.
29. Did your organization’s management take a pay cut since COVID-19 hit the U.S.?
  *This question is required.
If management took a cut, by what percentage? *This question is required.
30. What is the minimum pay raise that would make you interested in leaving your current job?  *This question is required.
31. Would you consider or be willing to do each of the following? *This question is required.
Space Cell YesNo
Willing to take a pay cut or salary freeze to ensure JOB SECURITY for the next year at your current company
Consider a reduced or equal salary at another company to ensure JOB SECURITY
Consider a reduced or equal salary at another company to ensure JOB SATISFACTION
Willing to make some concessions on your salary in order to secure a job at a company you deem to be a particularly good corporate citizen
32. Which of the following benefits are included in your current job? Please select all that apply.

  *This question is required.
33. Thinking about each of the following benefits and how important it is to you that they are included in your salary package, please rate each one on a scale of 1-7, where 1 is not important at all and 7 is very important.   *This question is required.
Space Cell 1 (Not important at all)2 (Moderately unimportant)3 (Slightly unimportant)4 (Neither important nor unimportant)5 (Slightly important)6 (Moderately important)7 (Very important)
401k/retirement plan
Guaranteed bonus
Performance-related bonus
Other bonus
Profit sharing
Share options
Company car
Medical plan
Dental plan
Vision plan
Short-term disability
Long-term disability
Life insurance
Paid maternity/paternity leave
Health club membership
Personal Days
Summer Fridays
Flex Time
Time allowance for pro-bono work and/or volunteer projects
Tuition reimbursement
Child care
Training, career development programs
Unlimited vacation
34. On a scale of 1-4 (with 1 being “not important at all,” 2 being “not very important,” 3 being “somewhat important,” and 4 being “very important”), how important are the following attributes to you when pondering a new place of employment OR staying with your current company? 
  *This question is required.
Space Cell 1 (Not important at all)2 (Not very important)3 (Somewhat important)4 (Very important)
Sabbaticals
Physical workspace considerations
Effective internal communications
Whether the company is a good corporate citizen
Staff camaraderie
Recognition of employees doing a good job
Company’s progress on diversity and inclusion
The company’s brand
35. In the past year, did you see each of the following?
  *This question is required.
Space Cell YesNoDon't know
More hiring/promotion of diverse talent at junior levels of your organization as compared to recent years
More hiring/promotion of diverse talent at the management level (VP or above) of your organization as compared to recent years
More hiring/promotion of females at the C-suite level of your organization as compared to recent years
36. How many weeks/months of paid leave does your company offer for each of the following? 
  *This question is required.
Space Cell NoneLess than two weeksOver two weeks, but less than a monthOne monthSix weeksTwo monthsTen weeksThree monthsFour monthsFive monthsSix monthsMore than six monthsDon’t know
Maternity leave
Paternity leave
37. Has your organization’s response to COVID-19 increased your willingness to go the extra mile beyond your job expectations? *This question is required.
38. On average, how many hours do you presently work per week? *This question is required.
39. How would you categorize the amount of time you work per week since COVID-19 hit the U.S.? *This question is required.
40. Are you likely to change jobs in the next 12 months? *This question is required.
41. How much is your likelihood to change jobs impacted by matters related to COVID-19? *This question is required.
42. Are you currently job-seeking? *This question is required.
43. How much is your previous response impacted by matters related to COVID-19? *This question is required.
44.

Have you been approached by an executive recruiter in the past 12 months?

*This question is required.
45. Rank the following factors from most to least important in terms of what will keep you in your current organization. (Start with the factor that is most likely to keep you in your current organization, then the factor that is second-most likely to keep you in your current organization, and so on.)
  *This question is required. Order the items from the following list. First select an item with the spacebar to show a menu of possible ranking positions. Next, click a ranking position to order it in the ranked list. Note the menu will display more ordering options as you add items to the ranked list.
46. Rank the following factors of a potential employer from most to least important in terms of what would inspire you to leave your current organization. (Start with the factor that is most likely to inspire you to leave your current organization, then the factor that is second-most likely to inspire you to leave your current organization, and so on.) *This question is required. Order the items from the following list. First select an item with the spacebar to show a menu of possible ranking positions. Next, click a ranking position to order it in the ranked list. Note the menu will display more ordering options as you add items to the ranked list.
47. How did you find your current job? *This question is required.
48. Which skills are most important for advancement within your company? Please select your top three choices. *This question is required.
49. Where did you hear about this survey?
  *This question is required.